Karl Berglund delivered an insightful presentation at Audio Day PARIX, organised by Fundación Germán Sánchez Ruipérez, discussing the evolving landscape of audiobooks, particularly in the context of streaming services. His..
On the 26th and 27th of June 2024, the University of Ljubljana (SLO) hosted By The Book 9. This year the annual conference of EUROPUB, the European Association of..
Synergies between audiovisual narratives and the promotion of reading
Audience development, Digital products
Audience development for book reading from TV experiences One of the most important facts in the content marketing worldwide has been the raise of the TV streaming platforms. We are..
The data management as one of the main strategies for the publishers in Eur..
Book markets, Business innovation
The role of data management for publishers Effective data management may mean many advantages for the publishers. The most obvious one is that analysing reader behaviour and preferences, publishers can..
Some years ago, there was a lot of concern about the impact of the big digital platforms on the European cultural and creative industries. Now we could say without hesitate,..
Digital tools made reachable the role of publisher for many people. By one hand the technological utensils made possible the rise of the huge amount of self-publishing through many diverse..
