One of the most challenging circumstances that all the book value chain is experiencing is the fast pace of the transformation in consumers behaviour. The big players in the European..
Synergies between audiovisual narratives and the promotion of reading
Audience development, Digital products
Audience development for book reading from TV experiences One of the most important facts in the content marketing worldwide has been the raise of the TV streaming platforms. We are..
Audio format as another chance for publishers to make profit with their cat..
digital innovation, Digital products
Audio is today a type of format that serves as a complementary means to economically exploit the textual content sold by the publishing sector. The percentage of implementation of audio..
BotTalk is one of the winner of the 2021 edition of ContentShift, the accelerator for startups launched by Börsenverein and dedicated to fostering innovation in the content industry. Aldus Up takes..
