Articles
Some years ago, there was a lot of concern about the impact of the big digital platforms on the European cultural and creative industries. Now we could say without hesitate,..
Audio format as another chance for publishers to make profit with their cat..
Focus:
digital innovation, Digital products
digital innovation, Digital products
Articles
Audio is today a type of format that serves as a complementary means to economically exploit the textual content sold by the publishing sector. The percentage of implementation of audio..
Audience development as a main issue for the european publishing industry i..
Focus:
Audience development
Audience development
Articles
One of the main objectives of the Aldus Up project is to work to improve the “audience development” of book fairs and the publishing sector in general. Aldus Up has..
Introducing Möbius’ Prosumer Intelligence Toolkit: a dashboard to explor..
Focus:
Audience development, Book markets
Audience development, Book markets
Wouldn’t a tool capable of helping publishers understand readers’ habits and passions be the innovation that the book sector always dreamed of? Telling publishers what readers would want to..
