The role of data management for publishers Effective data management may mean many advantages for the publishers. The most obvious one is that analysing reader behaviour and preferences, publishers can..
One of the main objectives of the Aldus Up project is to work to improve the “audience development” of book fairs and the publishing sector in general. Aldus Up has..
On 12, 13, and 14 May 2024, with the support of the German Publishers and Booksellers Association, and within the framework of Creative Europe project Aldus Up, the Federation of..